Realme has officially announced that its much-anticipated Realme 15 series will launch in India on July 24, 2025, expanding its 5G smartphone portfolio. In a significant move to strengthen its youth appeal, the brand also revealed Vicky Kaushal as its new smartphone brand ambassador.
The new series will include Realme 15 and Realme 15 Pro, both equipped with 5G capabilities. The Realme 15 Pro will be available in three colours: Flowing Silver, Velvet Green, and Silk Purple.
AI Features & Voice-Based Photo Editing
The highlight of the series is the introduction of AI Edit Genie, a voice-powered photo editing tool. Users can now edit photos using simple voice commands, part of Realme’s broader strategy to integrate AI more deeply into smartphone experiences.
Speaking on the collaboration, actor Vicky Kaushal said,
“I’m proud to join a brand that understands the ambitions of India’s youth and empowers them to push boundaries. Together, we want to inspire a generation to live boldly, stay real, and make every moment count.”
Francis Wong, CMO of Realme India, added,
“We are proud to welcome Vicky Kaushal as the smartphone ambassador for Realme. His story and persona reflect everything we stand for — confidence, relatability, and originality. This partnership marks an exciting step forward in building Realme’s emotional and cultural connection with its audience.”
The Realme 15 series is expected to focus on enhanced imaging, refreshed design, and AI-driven utility features to appeal to India’s tech-savvy youth. The launch will further solidify Realme’s position in the competitive mid-range 5G smartphone market.
The official unveiling is set for July 24, with more specifications expected to be revealed in the coming days.